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How to Retire in 5 Years

Are you willing to work like crazy for 5 years (give or take) so you can retire?

How to Retire in 5 Years

If so, I’ve got a business plan for you. And I don’t care if you’re 20 or 70 – this can work.

One note before we get started: Anything that you either can’t do, don’t want to do or don’t have time to do, you outsource.

If you’re going to actually, really, truly retire in 5 years, taking this from zero to a 7-figure payday, then you need to get work done FAST.

And in many cases that’s going to mean outsourcing some of this.

Oh yes, did you notice how I covertly slipped that “7 figure payday” in there? I’m serious about that. Doing what I’m about to lay out for you, you can indeed retire in about 5 years with about 7 figures.

Your results may vary – in fact, they might be a whole lot better than that, I don’t know.

Let’s get started:

What I’m about to propose isn’t rocket science. It’s not even new. But it is profitable, and here’s the key:

You can do this in parallel, meaning instead of doing just ONE of what I’m outlining, you do several.

I recommend 3 – 5 of them.

What you’re going to do is build an entire business from the ground up, with an eye on selling it.

That’s right – the entire time you’re doing this, you have your exit strategy in mind.

It’s sort of like someone marrying for money, knowing they’re going to be asking for a divorce in 5 years. The money is a sure thing, they just have to put in the time and work.

Okay, that was maybe a bad analogy, but you get the point.

If you put in the time and do the work, you will get the money.

You’re going to choose a very popular and not too broad topic. For example, weight loss for busy women, dating for men, traffic generation for online marketers, etc.

It needs to be a topic that has plenty of interested people willing to buy plenty of products, and of course there needs to be plenty of affiliate products continually coming into the market.

Now that you’ve got your topic, you’re going to build a sales funnel.

Run a free offer on a squeeze page to get subscribers and place a couple of products in your funnel for them to buy.

Maybe you’ve got a $7 report and a $37 video course, or whatever.

These should be quality products that YOU own. And yes, they can be built around PLR, or you can outsource, etc.

For your high-ticket offer, create a membership site and drip feed content into it. Your goal is to get lots of people into that membership site.

I know what you’re thinking – thus far I haven’t told you anything new, except for the fact that you’re doing all of this with an eye to selling it.

Yet who does this? Very few people, but those who do end up with BIG paydays.

Do everything under a pen name.

Make no mistake – EVERYTHING must be under your pen name.

And for each of these businesses that you build, you need a different pen name.

Okay, you’ve got a squeeze page to capture names, a funnel with a low-priced product, a mid-priced product and a membership site.

Now you need a blog. Get a great logo, excellent branding and make it look super professional. Do NOT skimp on the branding and logo.

Post on the blog at least a couple of times a week, preferably more.

Link from the blog to your free and paid products.

Make each upsell in your funnel a stand-alone product, too, and promote those on your blog.

Promote affiliate products to your list to make some good money as you go along.

Now write a book. See? I told you there was work involved. You can use content from your blog to create your book, or hire someone, or just write it yourself.

Link from inside the book to a squeeze page to capture more subscribers.

Get a great book cover. I mean a cover that looks like it should be on the New York Times bestseller list. Don’t skimp on this, either.

Put your book on Amazon and get your subscribers to review it for you. Yes, the book is under your pen name, too.

Don’t worry too much about promoting the book. Your real motivation here is to build credibility. A book on your topic with your pen name on it looks AWESOME when you put the thumbnail at the TOP of your blog.

Wow! You (your pen name, actually) are an EXPERT.

Cross promote from any existing lists you have to get more people onto your new blog and get more subscribers there.

If you create a big product such as a $200 – $1,000 course, get affiliates to promote it. Or get affiliates to promote your memberships site.

Your goal is to build your list BIG, make some nice income along the way, and put together a very professional looking business which you then sell for six or seven figures.

If you do this simultaneously in 3 to 5 different niches, you will have an AWESOME retirement in about 5 years or so.

What I recommend: Start in ONE niche and get everything into place. Hire someone to write the blog posts for you and do some promotion.

Now that you know everything that is involved, take some of the profits from your first site / list / business and those profits to outsource a lot of the work in your second, third, and fourth businesses.

You see where this is going. Five years of hard work, along with rolling some of your profits back into the business, and you then get to sell them.

Sites like these that have products, big lists and a BOOK sell for a healthy six figure income. Sometimes even seven figures. Apiece. And you’re going to have 3, 4, maybe 5 of them.

Remember to keep everything separate on each site. Separate hosting. Separate autoresponders. Separate everything. This makes it super easy to turn control over to someone else when the time comes.

Turnkey online business are always in demand. From a buyer’s perspective, they pay a big chunk of money but then they get a guaranteed stream of income. All the buyer has to do is continue what you started.

You can even turn over your outsourcers to the buyer if they don’t want to do the work themselves, and often they won’t. For them it’s an investment in their future. For you it’s a major payday and a plane trip to the islands.

One more thing… if you would like to continue to make a nice, easy income after you sell your sites, then I recommend you promote your own personal site to the folks on these lists you’re building.

For example, your pen name is Jon Smith. Your real name is Abby Jones. Jon Smith often recommends Abby Jone’s product or blog or freebie to his readers.

Thus you get people subscribed to your list, too, who get to know you, not just your pen name.

You retire, and you can continue to send out emails promoting affiliate products.

So not only do you get a big payday – you also get some large lists of your own that you can continue to promote products to.

Remember – 5 years of hard work, and then you can retire.

No job in the world, that I know of, offers you a retirement plan like that.


Quick Way to Get Great Titles Fast

If you’re looking for headlines or titles, try checking out the magazines in that niche.

Quick Way to Get Great Titles Fast

For example, if I needed a headline for a body building program, I could look at the body building magazines for inspiration.

Here’s what I found today:

  • Build a Perfect Chest
  • Super Wide Shoulders
  • Beast Mode: Serious Mass in 6 Weeks!
  • Your Best Back Ever!
  • The Real Secret to Size
  • BIG Arms in 13 Moves
  • Torch Body Fat in Just 6 Minutes
  • Serious Gains! More Mass in 8 Weeks
  • 4 Moves for Killer Abs

You can use this in any niche that publishes magazines.

No magazines in your niche? Try perusing the book titles and subtitles on Amazon, as well as the chapter titles inside books.


Free: The Best Sales Letter Templates

There’s been a trend online for the last 20 years to write sales letters that are shorter and have more and more graphics and fancy images.

Free: The Best Sales Letter Templates

But just because everyone is doing it, does that make it the most effective form of selling?

Maybe not.

Do you remember direct mail selling?

You get a fat white envelope in the mail, and inside is a long form sales letter. No fancy graphics, just plenty of great copy.

Here’s the thing: Anybody and everybody can throw up a sales letter online. And they do.

But when it comes to direct mail, these companies are hiring the best of the best copywriters to write their letters.

How do I know? Because no company in their right mind is going to spend the money to mail thousands (hundreds of thousands, even millions) of these letters unless they know for a FACT that they’re going to convert.

And how do they know? Because they test them. They pit one version against another to determine which one is more effective, and that becomes the control.

Then they write another version and test that against the previous winner, and they keep this up until they are making serious money.

Then they mail out these letters by the tens of thousands or even hundreds of thousands, and the money rolls in.

These are the best of the best in sales letters, and they’re not to be confused with online sales letters in quality.

After all, it costs nothing to slap a letter up on the internet and see if anything sticks.

But mailing out thousands of letters the old fashioned way is a serious investment – which is also why these companies are willing to pay the very best writers 5 figures plus royalties to write these letters.

So, get on as many mailing lists as possible and when these letters start coming in, read and re-read them.

Dissect why they work, and then use them as templates for your own letters.

I have a friend who is experimenting with this very technique, and his first try out of the gate more than DOUBLED his sales compared to the sales letter he was using.

He simply took a sales letter that he’s received in the mail twice (a sure sign it’s converting) and he used it as a template for his online letter for his own product.

He didn’t use any graphics at all. No flash and no sparkle – just a plain old sales letter full of words that convinced his online buyers to… BUY.

Try it. You never know – maybe you’ll double your sales, too.


How to get the BEST Affiliates to Promote Your Products

Actually, I wanted to title this… “How to get the best affiliates to promote your products, put your links on their download pages, give you free solo ads, place your products in their funnels and send you lots of money and prizes.” …but obviously that title would be a bit long.

How to get the BEST Affiliates to Promote Your Products

If you’ve ever promoted a product with a big launch, then you’ve probably seen those things called a ‘leader board.’ Usually it’s the top ten – although it could be top 15, top 20, etc. – affiliates at any given moment during the campaign.

Here’s the thing about leaderboards – everyone who is in on the launch can see them. And everyone knows who is at the top and who finishes at the top, too.

Being at or near the top of a leaderboard means of course that you are making good commissions, but it can also mean prize money. Some affiliates and list owners make five figures a year in prize money alone.

But being at the top of a leader board gives you a lot more than money – it also means you’re going to get some great offers from other product owners who want you to promote their products.

They’ll contact you asking you to mail out for them, and in return they’ll offer to mail for you when you launch products.

These reciprocal mailings can get you a lot of money, and not just from the people who ask you to promote.

When a product launches, there is a group of affiliates who are in on the initial launch, and another group who sees the launch happening and decides to jump on board at the last moment.

So having even one or two big name marketers promoting your product can result in dozens of other affiliates promoting as well.

But what if you don’t want a reciprocal mailing? Then you can ask for something else, like a free solo ad to their lists, an ad on their download pages, or you can ask that they promote one of your products in their product funnel.

Frankly, you can ask for anything you want. Free membership for life? Sure. Special deals for your readers? You bet. Advice and coaching? Yes.

Getting onto the leaderboards can do wonderful things for your business besides earning you commissions.

So how do you get on the leaderboards?

Obviously having a large responsive list full of people who trust you is one way.

But what if you don’t have a large list yet?

Then you might want to team up with other marketers. You’ll have to share in the commissions, but then you’ll also get to share in the perks as well.

Just make sure that your name appears on the leaderboard, and not some generic business name.

You want everyone to know that you’re on that board so you can get some of the perks that come from being a top dog.


How to Know EXACTLY What to Charge for Your Products

Wouldn’t it be great if there was some way to know exactly what to charge for your products, so you could make the most money?

How to Know EXACTLY What to Charge for Your Products

After all, if you price low you’ll make more sales. Price high and you’ll make fewer sales, but each sale will be worth more.

You could look at your competition for clues. That’s how most marketers do it.

You could ask your customers.

You could ask your peers.

You could draw random numbers out of a hat…

…do you see where I’m going with this?

NONE of those answers is the right one.

The only way to know for a FACT which price point will make you the most money is to TEST.

Yet very few marketers do this.

And when you test a price, remember to take into consideration the number of refunds, too.

If it’s a membership site, keep track of how long members stay at each price point.

Here’s a quick example of why this matters so much:

You test two different price points on your membership site:

$47 a month and $17 a month.

At $47 per month, you get 2% of prospects to sign up, and on average they stay for 2 months.

At $17 per month, you get 4% of prospects to sign up, and on average they stay for 6 months.

Out of hundred prospects, the first month you’ll make $94 at $47 apiece, or $68 at $17 apiece. So it looks like $47 is the winner.

But when you take into account how long each member stays, it’s an entirely different story – $188 versus $408.

Always always always test your prices. You might be shocked to discover you’ve been leaving a heck of a lot of money on the table.


Formula for Launching a Product to Your Own List

Let’s say you’re reopening a membership for a limited time, or you’re launching a product just for your list.

Formula for Launching a Product to Your Own List

And by the way, this is a great way to test the waters on a product and see how well it converts. Once you go through this sequence, you’ll then be able to tell future affiliates what you did and how well it converted.

Okay, so you’ve got a product you’re going to be offering to your list for a limited time – let’s say three days.

After the three days, either the product is no longer available, or the price goes up.

Yes, there is nothing wrong with offering special deals to your own list on your own product. In fact, I think it’s a great idea, because people on your list should be rewarded with special deals no one else can get (hint hint!)

In this example you’re going to be sending out a total of 6 emails. Yes, you could do 5, or 7, or… but I’ve found this sequence works well, so it’s what I do. Your mileage may vary.

I suggest you write all 6 of your emails ahead of time, and here’s why:

First, you can schedule them and forget them. Nice.

Second, you can see if the entire sequence flows and makes sense.

Third, you won’t forget to write and send one of the emails (I learned that one the hard way) because they’ve already been written and scheduled.

Your first email will go out the day BEFORE your launch, and it will say something like, “Watch your email tomorrow for a very special limited time offer for my subscribers ONLY. I think you’re going to love it!”

This first email is low key, short, fun, and only sells them on watching for the next email.

On the day of the launch, you’ll send out two emails, one first thing in the morning and one in the evening.

How much selling you do is up to you. Generally, if I’ve got a great sales page, then I’m mostly selling them on clicking that link.

But if my sales page is lacking, then I do product selling right there in the email.

The first email of the first day of the launch gives all the great reasons to buy, only abbreviated. I like my sales page to do the heavy lifting.

The second email of that first day tells them how the launch is going, how many people are buying… that sort of thing.

Yes, it’s written ahead of time, so yes, you now know one of my secrets – I’m guessing how well it will be going when I write it. 😊

On the next day I send one email in the middle of the day to remind them that this offer isn’t going to last, and to remind them of the big benefit they’ll get from the product.

On the final day I send two emails. The one in the morning says something like, “Last 24 hours.”

The one in the evening says, “Last chance, last email.”

I get a LOT of my sales from that final email. In fact, that subject line, “Last chance, last email” gets more opens than any of the other five. Some people ignore the first 5 emails, open that sixth one and buy.

I’ve used this same sequence of 6 emails many times because it’s effective. It works. And it gives me plenty of sales which I can then show to affiliates to get them to come on board and do their own launches.

As mentioned earlier, I recommend you make a special offer that is available only to your own list, but that doesn’t necessarily mean a special price. It could mean a special bonus that only they get. That way your affiliates can offer it at the same price point to their lists, too.

One more thing: If you’re only working with a handful of affiliates, you can make a special page for each one that says, “Special deal for Jane Smith’s subscribers only.”

I’ve found that using this technique boosts conversions by about 10%, depending on the offer and the list.


The 4 Letter Word That Will Make You Rich

If you’re building an online business, there’s a 4 letter word you need to know.

The 4 Letter Word That Will Make You Rich

New marketers HATE this word. They will do most anything to AVOID this word like the plague.

And they get mad when you suggest that maybe, just maybe they should consider adding this word to their business.

(No, I’m not talking about ‘work.’)

Seasoned marketers in the 6, 7 and 8 figure income range LOVE this word. They adore this word.

They credit this word for building their online empire, for making their house payments, for sending them on wonderful vacations and for padding their ever-growing bank accounts.

Have you guessed the word yet?

Here’s another clue: By using this word you can test, track and optimize your entire business.

You can also turn on the faucet of your money-making machine anytime you like, and turn it up as high and fast as you like.

The word is “paid,” and we’re talking about paid traffic.

New marketers are certain that paid traffic is somehow a scam.

Seasoned marketers know differently.

Let’s say you’re about to launch a new product. How do you find out how well it converts? By buying traffic.

How do you tweak and optimize your funnel to get the highest conversions? Paid traffic.

How do you get the metrics you need to get affiliates on board promoting your product? Paid traffic.

How do you make money on demand, 24/7/365? Paid traffic.

Learn how to turn $100 into $200 (and do it over and over again), and you’ll get rich.


Haters Hate and That’s Okay

You ask someone what they think of your idea and they tell you it will never work.

Haters Hate and That’s Okay

You try to get backers and they tell you that you don’t have enough experience.

You tell your brother-in-law you’re going to work from home and he snorts at you in derision and proceeds to make fun of you 24/7.

Let it go. Just let it all go and focus on what you’re doing.

Be so dedicated to the mission of your business that nothing can stop you from making your dream a reality.

The best revenge over people who say you don’t have what it takes is to prove them massively wrong.

Stop Being a Critic - Start Being a Creator

Now get back to creating your next awesome project! The world needs the truly unique value that you bring to it!


Beware: FOMO Ends a Lot of Online Careers Before they Start

Fear of missing out (FOMO) is the main reason aspiring online marketers buy 43 different online programs on how to start a business. They are continuously afraid they’re going to miss out on something great.

Beware: FOMO Ends a Lot of Online Careers Before they Start

But because they have this fear, they are forever chasing the next, latest great thing.

To be successful in anything, you need focus more than anything else.

Do one or two things really, really well and you can make a fortune.

Do 100 things in a mediocre fashion and you’ll forever be broke.

So if you’ve started an online business, give it 100% and do everything you can to grow successful with it for at least 6 months. If after that period of time, you haven’t been able to succeed, honestly re-evaluate your situation and decide whether it was the business the failed, or your ability to do what was necessary to succeed.

In this case, by giving it your all and staying focused, you will at a minimum have gained many new skills and wisdom that you can apply to your next endeavor. Also, you will have identified true strengths and weaknesses in business models and yourself that you can apply to your next venture, if you need one at all.

There are many turn-key online businesses that are very reliable, and do work if you will maintain the focus and effort required to turn that business into a success for yourself. If you are driven by FOMO, you will be forever pulled into half-starts and unfulfilled dreams.

Keep this in mind, and do everything you can to succeed in the business that you are already in, before turning your attention toward anything else. Far to many would-be successful entrepreneurs quit and start something else, when if they just stuck with it, they would have been able to succeed in this business that they were already building.


6 Ways to Improve Focus When Working from Home

The great thing about online marketing is you can do it from home.

The bad thing about online marketing is…

…you can do it from home.

Which often means endless distractions from the internet, the kids, the pets, the neighbors, the housework and so forth.

6 Ways to Improve Focus When Working from Home

Here’s how to improve your focus and get productive, starting today:

    1. Follow your own natural rhythms. Some people are more productive and focused in the morning while others do better in the evening. Figure out which hours work best for you, and then block those hours out. Schedule nothing during that time except for work.

    2. Notify your family, friends and anyone else that you have working hours and don’t want to be distracted.

    3. Have a place to work where you do nothing but work. If your workstation is also your play station, your browse-the-internet station and so forth, it will be too easy to get distracted.

    4. Put on music or tones that help you to focus. You’ll find these on YouTube when you search for focus music, or tune in to your favorite commercial free music radio station online.

    5. Set deadlines for everything you do. If you have deadlines to honor, you’re more likely to get the work done.

    6. Plan your breaks. Set a timer for 20 minutes, and when it goes off, get up and walk around or do jumping jacks for a minute. You’ll be re-energized and ready to get back to work with clearer focus than if you just try to power through.

Working from home is fantastic in its flexibility, as long as you manage to focus your time.

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